Web commerce buying offers considerably improved within Malaysia, specifically throughout the Covid-19 outbreak. Previous correctly exposed a number of determinants associated with purpose to buy e-groceries. Besides sporadic outcomes, there exists a scarcity regarding research that will empirically examined the particular objective to buy e-groceries simply by operating moms. This particular research targeted to check into the particular predictors involving food shopping purpose amongst functioning moms inside Kuala Lumpur through the Covid-19 atmosphere

e-grocery, buying objective, recognized hazards, recognized item top quality, identified item value, shipping and delivery length, distribution charges, covid-19, operating moms