An ecological identity is an evocative concept that refers to the various ways in which person may come to link his own identity with some aspect of nature. Prior researches on ecological identity have primarily been carried out in the field of sociopsychology, with a focus on individual's behavior and attitude. Yet, less emphasis has been placed on the discursive development of individual's ecological identity. The present paper intends to investigate the mechanism of discursive techniques in the construction of ecological identity in Haig's best - selling stories. To that goal, this paper categorizes several ecological identities based on their impact on nature in Haig's works. The paper then investigates how lexicogrammatical variables could be strategically exploited in the creation of ecological identity

ecolinguistics, ecological identity, categorizing ecological identity , children's literature, discursive strategies