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Research Article | Open Access
Volume 13 2021 | None
From Cyberspace to Corporate Culture: Analyzing Blended Identity in Pattern Recognition by William Gibson
Mr. Ramaswamy J, Dr.S.Vahitha
Pages: 2959-2963
Abstract
This article focuses on contemporary digital identity crisis in the digital forum and corporate workspaces as implied in William Ford Gibson's novels Pattern Recognition. Blended identity is analyzed to be a disagreement between an individual's digital persona and their true identity and the resulting effects this embarks on the dark web. Digital platforms offer space to connect with mixed identities, fostering the development of new groups and a stronger sense of belonging. The article underscores the complexity of blended digital identities as highlighted in Gibson’s Pattern Recognition, and the ways in which it links and distances people from one another. Further, it also focuses on the corporate environment’s subcultures, thereby categorizing the boundary between the real and the virtual world,a very trait of cyberpunk novels of Gibson.
Keywords
blended identity, digital identity, gender bait, masked identity, cyberpunk, virtual world, identity crisis
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