The article discusses the role of creative technologies in developing the potential of gifted students. The efficiency criteria and types of creative technologies in the process of developing the potential of gifted adolescents are analyzed. Emphasis is placed on the personalized characteristics of creative education, which consists in placing an emphasis on a specific person, on their needs and interests, that is, on developing the potential of gifted children through creative technologies. There is a need to support the introduction of creative technologies in developing the potential of gifted students

"creative technologies", "personalized approach", "potential of gifted teenagers"