Research Article | Open Access
CONSUMER AWARENESS TOWARDS HEALTH INSURANCE WITH SPECIAL REFERENCE TO TENKASI
S Sundaramoorthy,A Abirami,S Gowri Sankari,M Martin Soundar,N Kalaivani
Pages: 7634-7637
Abstract
Healthisthebasicrightofeveryhumanbeing.Theybeinghastoresorttothehealthsectortomaintainhisorherhealth.DuetothegrowingpopulationofIndia,itisbecomingdifficultforthegovernmenttoprovidepublichealthservices.Hence,most of the people receive medical care from the private sector. However, with the increase in the cost of medical care, it has become necessary for each citizens to obtain medical or health insurance for protecting their life. The primary goals of this study is to
measure the level of consumer knowledge regarding healthcare insurance. Primary and secondary data were both utilised in this study
Keywords
Insurance, Consumer awareness, policy, health insurance, medical insurance, network hospitals