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Research Article | Open Access
Volume 14 2022 | None
BIBLIOMETRIC ANALYSIS ON THE UTAUT MODEL
Sandeep Kaur Dr. Rupinder Katoch
Pages: 8313-8336
Abstract
Aim-The objective of this study is to elicit the trend of the UTAUT model in the domains of Computer science, business, management, accounting, economics, econometrics, and finance. However, no study was conducted on a detailed scientific mapping of the area as yet. Design/ methodology/ Approach- The study searched 1577 documents from the Scopus database for the period 2003-2021 using bibliometric analysis. Biblioshiny software was used to apply Bibliometric analysis. Biblioshiny is a web-based application incorporated in the Bibliometrix package that evolved in Rstudio. The search terms were “UTAUT” used in search within Article title, Abstract, Keyword. With the help of Biblioshiny, influential authors, countries, journals, and themes were found. Findings-The results concluded that the word “UTAUT” has occurred many times in Computer science, Business, and Economics. The dataset shows the increasing number of publications over the period of time. Several other keywords used with the UTAUT model have more potential to increase further developments. The study mentioned the important insight into areas that need to be explored. Limitations- This current bibliometric study used only the Scopus database’; it took only Computer science, Business & management & Accounting, and Economics & Finance domains
Keywords
Bibliometric analysis, Literature, Review, Biblioshiny, UTAUT.
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